Turning Stress Into Strategy

Turning Stress Into Strategy

We helped launch BoredLandlord with a bold positioning rooted in real landlord pain. By turning emotional stress into a creative edge, we built a strategy that made peace of mind the product and gave property owners a reason to trust something new.

We helped launch BoredLandlord with a bold positioning rooted in real landlord pain. By turning emotional stress into a creative edge, we built a strategy that made peace of mind the product and gave property owners a reason to trust something new.

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Property Management Canada Creative Advertising
Property Management Canada Creative Advertising
Property Management Canada Creative Advertising
For
BoredLandlord
CAtegory
STRATEGY & CREATIVE
Type
RETAINER
OBJECTIVE

Launch BoredLandlord and acquire 100 paying customers in 6 months, starting from zero.

Launch BoredLandlord and acquire 100 paying customers in 6 months, starting from zero.

Launch BoredLandlord and acquire 100 paying customers in 6 months, starting from zero.

BACKGROUND

Being a landlord isn’t passive income. It’s drama. Missed rent, broken stuff, bad advice.
And no one warns you how lonely it gets.

Being a landlord isn’t passive income. It’s drama. Missed rent, broken stuff, bad advice.
And no one warns you how lonely it gets.

Being a landlord isn’t passive income. It’s drama. Missed rent, broken stuff, bad advice.
And no one warns you how lonely it gets.

INSIGHT

Landlords don’t fear work.
They fear losing control and having no one to turn to when shit hits the fan.

Landlords don’t fear work.
They fear losing control and having no one to turn to when shit hits the fan.

Landlords don’t fear work.
They fear losing control and having no one to turn to when shit hits the fan.

CREATIVE STRATEGY

Turn management into peace of mind.
Make “no drama” the promise. Position us as the calm inside the chaos.

Turn management into peace of mind.
Make “no drama” the promise. Position us as the calm inside the chaos.

Turn management into peace of mind.
Make “no drama” the promise. Position us as the calm inside the chaos.

CREATIVE EXECUTION

Your properties, without the drama.
One platform. All the help. None of the headache.

Your properties, without the drama.
One platform. All the help. None of the headache.

Your properties, without the drama.
One platform. All the help. None of the headache.

Frequently
Frequently
Frequent
Asked Questions
Asked Question
Questions

What makes SaasUp different from other design agencies?

Can you work with our existing brand identity?

How long does the process take?

What do I need to prepare?

How much input will I have?

How do you measure success?

What happens after launch?

What makes SaasUp different from other design agencies?

Can you work with our existing brand identity?

How long does the process take?

What do I need to prepare?

How much input will I have?

How do you measure success?

What happens after launch?

What makes SaasUp different from other design agencies?

Can you work with our existing brand identity?

How long does the process take?

What do I need to prepare?

How much input will I have?

How do you measure success?

What happens after launch?

BG

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